The digital marketing manager role at Wuensche USA puts you at the center of a family-owned business reaching 30 branch offices worldwide. You’ll handle marketing for product lines spanning food, apparel, home textiles, and consumer goods.
This position stands out in our 11-50-person team. Your decisions directly shape our marketing success. The role demands clear communication of our product catalog while upholding the core values we’ve maintained since 2010.
Let me show you exactly what a digital marketing manager does at Wuensche USA. You’ll see the daily tasks, key responsibilities, and what makes this position unique.
Core Tasks of a Wuensche USA Digital Marketing Manager
The digital marketing manager role blends creative work with data analysis. Your main focus stays on building comprehensive marketing campaigns that highlight our product lines – from food to home textiles.
Social media sits at the heart of what we do. You’ll create and share content across platforms that match our brand voice and speak to our audience. Quick responses to comments and messages help build real connections with potential clients.
Marketing campaigns need solid data behind them. The role requires tracking market trends, studying competitor prices, and understanding what our audience wants. You’ll work with other teams to plan campaigns, run ads, and build partnerships that get our products noticed.
Content creation makes up a big part of the job. This means overseeing product materials, from demo videos to visual content that shows off our product range. Every piece of content needs to maintain our brand message and build customer trust.
Numbers tell the story of success. You’ll track campaign results using different tools to measure ROI and engagement. These insights help shape future marketing plans and improve our online presence.
Brand building matters just as much as sales. The role involves strengthening how people see us online. You’ll find the right influencers and create outreach campaigns that grow our reach.
Key things you’ll handle:
- Running targeted online campaigns
- Managing all social media accounts
- Creating product marketing content
- Measuring campaign success
- Finding and managing partnerships
- Keeping brand message consistent
The job connects you with every part of our business. You’ll team up with designers for graphics and help sales teams succeed through digital channels.
